Project Examples

During April the judging panel met and decided on The World Challenge 12 finalists. These were the lucky finalists:


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Here is one of the 12 finalists of the World Challenge competition 2005.
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Americans spend $70 billion on weddings a year - a little is now going to charity

The average wedding in the USA costs over $22,000. This equates to a national total of $70 billion per year - about the same as the GNP of Pakistan. The 'I Do' Foundation arose from a desire see at least a part of this vast expenditure used to help good causes. The Foundation helps couples to raise funds at every stage of their wedding planning. For example, through a partnership with several leading retail stores, the Foundation offers couples the option that up to eight per cent of the money spent on their wedding presents will go to charity. For older people or second marriages, couples can ask for charitable donations as wedding presents instead of domestic goods that all too frequently end up hidden in basements. In addition to raising donations, the 'I Do' Foundation suggests ways to ensure a more eco-friendly approach to wedding planning. The Foundation's website provides information on ecological issues surrounding wedding day waste, food production and even diamond mining. Information is also given on how to recycle wedding leftovers, from excess food to the wedding gown itself. After three years in operation, the Foundation has raised over half a million dollars for a number of organisations, from children's charities to environmental pressure-groups. With more than 200,000 engaged couples visiting the I Do Foundation each year, the Foundation expects to have given away close to one million dollars by the end of 2005.

My Big Fat Ethical Wedding will appear on BBC World Saturday 10 September at 08:30 GMT, 13.30 GMT, 20:30 GMT.
The finalist advertorial will appear in the international Newsweek editions (EMEA, Asia, Latin America): On Sale 8 September

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